Happy days for Happy Meals are here again.
In fact, not only is McDonald’s rebounding nicely, the news is good for competitors as well. One report predicts QSR and fast casual brands combined will super-size by 5 percent compared to last year’s numbers, ringing up a juicy $233 billion in sales in 2017. As CEOs exhale a sigh of relief and let their belts out a notch, many are turning to self-service restaurant kiosks to help sustain the growth, trying to satisfy the growing customer appetite for digital, customizable and efficient service.
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Maybe Americans can blame Ed Koch. Whether by online pop-up form, a receipt with a URL, or a strategically placed kiosk with a few questions on its mind, U.S. consumers are increasingly asked for their feedback when they conduct certain transactions. Buy a taco? Please take a survey for a chance to win. Order a new bedspread online? Follow this link and tell…
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Infographic as a PDF: Micromarket Kiosks: Providing Fast, Fresh & Convenient Eating Options
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Infographic as a PDF: Supersize Your QSR Sales with Customer Loyalty Kiosks
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Find the infographic here: Up-Selling & Cross-Selling with Self-Service Kiosks
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